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Mongolia|economy|July 31, 2019 / 01:32 PM
Mongolia's largest Cashmere Manufacturer plans to enter U.S. market

AKIPRESS.COM - As the U.S. Congress discusses a trade bill, the biggest cashmere manufacturer of Mongolia, GOBI CASHMERE company is about to announce their USA branch launching in San Francisco by September 2019, the company reported.

During the Mongolian president's visit to the United States of America, the largest cashmere manufacturer of Mongolia "Gobi Corporation" is preparing to announce its plans to enter the U.S market by September 2019. The subsidiary Gobi Cashmere USA will be located in Los Angeles, USAand is launching an e-commerce website specially dedicated to the U.S customers.

Gobi Corporation currently supplies high-quality raw cashmere products onto the international market however, its presence on the US market has been niche due to the fierce competition from China. As of now, Gobi Corporation has its franchise stores in Chicago, Los Angeles, and San Francisco. If the trade bill is passed, this would allow cashmere companies from the young democratic nation to compete with its competitors.

The increased trade between the United States of America and Mongolia will benefit many stakeholders in the supply chain of cashmere including the consumers, nomads, employees and the economical trade between both countries.

The nomads of Mongolia rely on the sale of their raw cashmere to manufacturers for half of the annual income, which is highly needed for the education of their children and other costs that are incurred during the year. As goats are one of the herds that are valued and herded by the nomads, the raw cashmere that is being provided onto the market will be supplied regardless of the demand by the nomads. Besides, Mongolian traditional nomadic way of coexisting with livestock gives the special feature of differentiation to cashmere sourced from Mongolian land, in terms of traditional heritage, care for the goats and humane way of treatment.


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